Posts

Showing posts from June, 2023

New Age Tea Trends

 https://www.amazon.in/dp/B0C8GDZ3P6?ref_=cm_sw_r_apan_dp_C0JZNYK5Z89WE2QZXQJY My book on amazon for Rs 49 /- only   The tea category only gets exciting with the passage of time and developments in E-Commerce. The book is for both professionals in the industry looking closely at functional areas, entrepreneurs wanting to enter the tea space, and for students of tea and marketing management. It encompasses formats , channels of tea selling , introduction to the top branded tea companies globally, a look at tea companies thriving in the modern e-commerce space , the numerous advertising and awareness strategies and finally a look at where one can study to gain expertise in the category. The idea is to ignite interest and bring about a change in mindset while devising strategies.