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Showing posts from July, 2021

4 FMCG Startups Big Brands Need to Watch

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  4 FMCG Startups Big Brands Need to Watch - OneSpace FMCG startup companies are launching new products at an increasingly rapid rate. Take a walk through Whole Foods or scroll through your Instagram feed, and you’ll see hundreds of new products that are disrupting the industry. Technology has decreased the barrier to entry for new consumer products. Social media has allowed these products to reach their ideal consumers without massive marketing budgets. Which products should worry incumbent FMCG companies? Are any of them a threat to Big FMCG’s bottom line? Which brands are the perfect acquisition target? Below, we analyze four different FMCG categories and share examples of impressive startup companies in each group. Non-alcoholic Beverages The Startup:   Bulletproof 360 Founded:  2014 The Story:  Bulletproof was founded by Dave Asprey, a self-proclaimed biohacker. Asprey developed the recipe for Bulletproof Coffee in 2013, which contains 1-2 tablespoons of grass-fed, unsalted butter

FMCG companies watch out, these startups mean business

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  FMCG companies watch out, these startups mean business (yourstory.com) The Indian FMCG market, which is expected to grow to $200 billion by 2020, is set for exciting times with a clutch of startups daring to take on the established players.  These past few weeks, Manish Chowdhary has been visiting his brother Karan in the US to discuss the future of their company, the Florida-based Fit & Glow Healthcare which is better known for its WOW  brand of products . The two have been joined by Fit & Glow’s other two partners, Arvind Sokke and Ashwin Sokke. Fit & Glow, which is focused on holistic wellness and organic personal care products, recently crossed Rs 50 crore in revenues and is looking for its next phase of growth, including expansion in the global markets. And rightly so. It has become one of the “challenger brands” on Amazon.in and also started exporting its products to the US. In fact, Fit & Glow's WOW is the number one brand in the shampoo category on the e-c

Entrepreneurship Opportunities in the Tea Industry

 A Presentation I had prepared for such opportunities  To discuss and know more and for a one-on-one session contact me at : sdasgupta444@gmail.com  9831158307 - WhatsApp Entrepreneurship opportunities in tea industry (slideshare.net)