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Showing posts from October, 2018

The Most Successful Leaders Do These 10 Things Every Day

https://www.lollydaskal.com/leadership/the-most-successful-leaders-do-these-10-things-every-day/ Leadership is an action, not a position. It’s what a leader does today that will make a great difference in their future. W hether you’re coaching a basketball team, managing a start-up or moving up the ranks of a Fortune 500 company, successful habits are the key to great leadership. Here are the 10 habits that I encourage all my clients to practice every day until they become daily discipline. Promoting your vision. Keep a clear vision of where your organization is going in front of your people on a daily basis. When you do, they’re not only more motivated but also more effective since their work stays connected to your shared strategic goals. Managing priorities. The better you can prioritize the things you have to do, the better you can focus your efforts on the things that matter most. Without clear priorities, you’ll end up spending significant time and energy

CREATING POWER BRANDS WITHOUT ADVERTISING

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CREATING POWER BRANDS WITHOUT ADVERTISING Background : There is a myth especially among marketing managers that size and scale is only possible with mass advertising and starting small gives one a slow and directionless start in a jungle of consumer products. I herewith present a case where such myths have been busted and offer a handful of cases and some strategy to make things happen for smaller players. Do   n o t be afraid to eschew what’s expected in the marketing world, and take the road less fearlessly flown to create a truly one-of-a-kind customer experience. Strategic Options : With the onset of the digital age, the world has become flat and hierarchies across organizations is increasingly ceasing to exist. Various tools and techniques can be attempted by start ups and small players. In the digital world writing incisive guest content can be a powerful way of displaying your thought leadership in the name of a brand. Such effort req