Peet’s Coffee launches sparkling beverages

Peet's Coffee launches sparkling beverages - Tea & Coffee Trade Journal (teaandcoffee.net)

Peet’s Coffee has introduced a new summer offering to its portfolio: sparkling tea and coffee, using Q Mixers Club Soda. This includes a Sparkling Grapefruit Cold Brew, Sparkling Passion Fruit Black Tea, and Sparkling Lemonade, which have been available in the US since early June.

“We’re thrilled Peet’s has tapped our Q MIXERS Club Soda for a new way to delight consumers with sparkling beverages this summer,” said Jocelyn Hurley, VP of marketing for Q Mixers. “We are excited how our club soda, crafted with max carbonation and Himalayan salt, helps bring the sparkle to Sparkling.”

Pride Month

In addition to the summer menu launch, Peet’s is honouring Pride Month with a specially designed Pride Mug, available online or at Peet’s coffee bars while supplies last. Peet’s will donate US$10 for each Pride mug sold, up to $20,000, to the Tyler Clementi Foundation, which works to end bullying of LGBTQIA+ youth. Peet’s worked with its employee-based Peet’s Pride Alliance to bring the donation programme to life. Visit the Peet’s Pride Mug Product page for more details. 

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